The private capital market hosts 14 trillion dollars of investment that fund massive innovation around the world; yet much of it still operates on manual processes and fragmented legacy systems. Think of the New York City subway system running on analog machines!

Anduin's mission is to be the driving transformation engine for workflow automation, data processing, and systems integrations in the private capital industry. Our products have powered over $62 billion in investments for 31,000+ investors across hundreds of funds.

Anduin’s founding team was composed of leading technologists from Palantir, Addepar, Google, and IBM. We have brought together world-class talent to actualize the next generation of transactions and analytics in the private markets

Reporting to the Product Marketing Manager, the successful candidate will play a pivotal role in shaping the way our product is positioned and promoted to market. You will also work with cross-functional teams (especially Product & Sales) and approach business problems in a data-driven and methodical manner.

Job responsibilities:

• Develop a deep understanding of our buyer personas and key use cases
• Develop compelling positioning and messaging for our new product lines.
• Contribute to the implementation of product launch campaigns from setup to finish.
• Create various sales enablement materials, including sales decks, product brochures, landing pages, demo videos, webinar and technical release notes.
• Write high-quality and keyword-relevant content for SEO performance, including blog posts, landing pages, and more. Continuously optimize content based on analytics and industry best practices.
• Oversee the production of compelling short-form videos to showcase key features, benefits, and use cases of our SaaS products. This involves working closely with video editors to align on script, storyboard and managing the entire creation process.
• Report and monitor product marketing metrics & insights

Qualifications

• 2+ years of marketing experience, preferably with B2B SaaS
• Excellent command of the English language, with strong writing and editing skills.
• Proven experience in technical writing and content creation for SaaS industry, with a strong portfolio showcasing sales enablement materials and/or short-form videos.
• Highly creative, detail-oriented, and able to think strategically.
• Have a good flair for visual design.
• Strong critical thinking skills with the ability to make data-driven decisions
• Highly cross-functional with proven-track record of working with various stakeholders